This book changed how I think about branding to attract investors
A recap of the biggest shifts I got from The Brand Called You
Wrapping up my emails on Peter Montoya’s The Brand Called You, I wanted to share the biggest lessons I took away.
Some changed how I market.
Some changed how I work.
And some—frankly—just slapped me in the face.
Here’s a quick recap of the highlights:
You already have a brand. If you’re not actively shaping it, people are still judging you based on what litt…