This one habit made me referral-proof

How teaching weekly investor classes quietly built a system that markets for me

Montoya says in The Brand Called You (paraphrasing) that client referrals don’t just “happen.”

They come from having a system.

• A process.

• A rhythm.

• A reason for people to talk about you.

For me, that system was teaching a weekly real estate investing class.

Every single week:

• I prepared a class.

• I invited people.

• I sent reminders.

• I delivered something useful.

• I r…